AI Insights · Timothy · January 2022
Top 5 Play Pass Games Performance in Central America, Q4 2021
Discover the performance trends of the top 5 Play Pass games in Central America during Q4 2021, with insights on downloads, revenue, and active users.
During the fourth quarter of 2021, the top 5 Play Pass games on a unified platform in Central America showcased dynamic trends in weekly downloads, revenue, and active users. Here's a closer look at how each app performed:
Disney Coloring World from StoryToys Limited saw a mixed performance in Q4 2021. Weekly revenue showed fluctuations, peaking at approximately $1.6K in the last week of December. Downloads experienced a notable dip in late October, reaching a low of around 5.2K but rebounded strongly in the final week of December with 15.1K. Active users followed a similar pattern, decreasing to a low of 10.5K in early November before climbing back to 21.4K by the end of December.
Hungry Shark Evolution by Ubisoft maintained a relatively stable weekly revenue, peaking at $1.2K in late December. Downloads fluctuated throughout the quarter, with a high of 55.9K at the end of September and a low of 35.9K in early December, before rising again to 53.7K in the last week of December. Active users saw a gradual decline, starting at 405.6K in late September and ending at 379.6K in late December.
Pixel Art - Color by Number from Easybrain Ltd also had an interesting quarter. Weekly revenue showed minor fluctuations, peaking at $1.2K at the end of November. Downloads peaked at 71.4K in mid-October but saw a downward trend towards the end of the quarter, finishing at 50.1K. Active users remained relatively high, starting at 550.4K in late September and ending at 591K in late December.
LEGO® DUPLO® WORLD from StoryToys Limited had a steady quarter with weekly revenue peaking at $772 in late September. Downloads experienced a significant increase in early November, reaching 17.8K, before stabilizing around 3.3K towards the end of December. Active users followed this trend, peaking at 25.3K in mid-November and ending at 9K in late December.
Lastly, Beach Buggy Racing by Vector Unit demonstrated consistent performance with weekly revenue peaking at $559 in the final week of December. Downloads showed a strong upward trend, starting at 77.2K in late September and reaching a high of 131.4K in mid-December. Active users followed a similar pattern, starting at 546.1K and climbing to 643K by the end of December.
These insights into the top 5 Play Pass games in Central America during Q4 2021 highlight the dynamic nature of the mobile gaming market. For more detailed analysis and data, visit Sensor Tower.